Little Black Dress Initiative


In partnership with Northside Hospital, The Junior League of Atlanta, Inc. (JLA) will host its annual Little Black Dress Initiative (LBDI) on January 22-26th. LBDI is an advocacy initiative to raise awareness on the root causes of inequities and the work the JLA does to impact the self-determination of women and children in Metro Atlanta. The JLA launched this initiative in 2015 and has raised more than $300,000 to support the mission of the JLA since its inception and engaged more than 250 women locally as advocates.

For five consecutive days, women wear one black dress (or outfit) and a pin that reads “Ask Me About My Dress”, inviting dialogue among colleagues, friends and strangers about this important initiative. Throughout the week, the JLA and LBDI Advocates seek to raise awareness and funds by setting up their  individual fundraising pages to solicit support for our mission to advance women’s leadership for meaningful community impact. Each advocate will engage in depth training on advocacy, fundraising, and leveraging social media as a public awareness tool. We are so grateful to our Presenting Sponsor Northside Hospital for working with us on this important initiative!

To support our advocates, click here.

2024 LBDI Presenting Sponsor